Launched at CES, this car has everything to keep you entertained because “young people like IT toys.”
Getting stuck in traffic is so boring, just sitting there. That’s why the new BYTON SUV is so exciting; it turns boredom into freedom! Oh wait, it isn’t an SUV, it’s an SIV, or Smart Intuitive Vehicle. Daniel Kirchert, the former managing director of Infiniti China and a longtime BMW executive, tells Fortune:
© Byton/ I’m so bored. What’s on?
According to their press release, it comes with Level 3 autonomous capabilities, so it will not quite drive itself. But it can apparently handle “most aspects of driving in the right conditions with the expectation that the human driver will respond when asked to intervene,” like when some stupid pedestrian distracted by their smart phone crosses the street in front of you.
In the meantime, sit back and enjoy; it has Byton Life: “This platform seamlessly connects a driver’s or passenger’s apps, data, and devices, allowing them to take full advantage of their travel time whether for work or entertainment.”
© Byton/ So much to see!
According to the press release it also has these other wonderful things:
“Young people like IT toys.”
© Byton/ skype away! According to the Financial Times, Chinese consumers say that “connectivity is a must-have feature”.
Turning boredom into freedom.
© Byton/ view from the rear seat
© Byton/ no distractions here!
Oh, and it is also a car. It is fully electric with fast DC charging, and a range of 325 miles thanks to its 71 kWh battery pack But really, it is a rolling living room, or as they call it “your personal lounge. Sit back, relax and feel at home. Inviting color concepts, luxury materials and traditional craftsmanship blend with flair to give a bespoke lounge experience.”
© Byton/ Your personal lounge
Here at TreeHugger, I have been predicting that self-driving cars would turn into rolling living rooms. This one isn’t even completely self-driving, but is designed for distraction like no other car we have ever seen. I can’t wait to share the road with this.